Digital Marketing Consulting
We provide advice on digital marketing for a more effective online presence.
We help SMEs to define strategies that optimize their visibility,
attract customers and maximize the return on your marketing investment.
We define digital marketing strategies for a sustained growth of your brand or business.
DIGITAL MARKETING CONSULTING
Clear strategies for sustainable results
Digital marketing is key to optimize customer acquisition, strengthen the brand and improve the user experience. At KOLT Social, we help you design strategies that maximize your online presence and optimize your marketing investment.
- Market and competition analysis to detect opportunities and risks.
- Definition of digital marketing strategies aligned with your company's objectives.
- SEO optimization to improve visibility and attract qualified organic traffic.
- Advice on advertising campaigns with a focus on high return on investment.
- Social media strategies to increase visibility and connect with your audience.
- Monitoring and analysis of results to adjust strategies in real time.
DIGITAL MARKETING AREAS
We analyze the market and the competition to identify digital opportunities to improve the performance of your brand or business.
We also evaluate your resources and long-term objectives to define a comprehensive strategy. Beyond online presence, we align digital efforts with your business goals, ensuring a consistent approach and optimizing profitability.
SEO is key to improve your company's visibility on the internet and attract quality organic traffic. Through well-structured strategies, we help you optimize your online presence to achieve better results.
Our approach includes both on-page and off-page SEO, encompassing content and site structure optimization, performance and user experience improvement, as well as effective link building. These factors not only increase your search engine rankings, but also improve the browsing experience, which can translate into higher conversions and better performance of your digital strategy.
A well-defined social media strategy improves your brand visibility and strengthens the connection with your audience.
Instead of focusing only on publications, we thoroughly analyze your audience to understand their habits, interests and moments of greatest activity. With this information, we advise you in selecting the most effective platforms and planning strategic content that reinforces your digital positioning.
In addition, we optimize the use of programming and analysis tools so that you can measure the impact of your actions and adjust your strategy according to the results.
A well-optimized advertising strategy enhances brand visibility and maximizes ROI.
We advise you in the planning of PPC (pay per click) campaigns in search engines (SEM) and social networks, helping you to choose the most profitable platforms according to your audience and business objectives. This includes options such as Google Ads, Bing Ads, Meta (Instagram, Facebook), X Ads, LinkedIn Ads and TikTok Ads.
In addition, we analyze key metrics such as cost per acquisition (CPA) and conversion rates, providing recommendations to continuously optimize your investment in a competitive digital environment.
A clear and coherent communication strategy strengthens the connection with your audience and improves your results.
We advise you on content planning to make your message relevant and engaging across all digital channels. This includes content marketing strategies aligned with your brand identity and audience expectations.
In addition, we guide you in the selection of visual and multimedia formats that increase the interaction and engagement of your audience.
We continuously monitor and analyze the results obtained, adjusting and improving the strategies in real time in order to ensure the effectiveness and maximize results.
We use advanced web and social media analytics tools to collect data on the performance of your campaigns, user behavior and market trends. This data is translated into detailed and accessible reports that give you a clear understanding of the impact of your digital marketing plan. Based on these insights, we perform A/B testing, optimize audience segmentation and adjust budgets, ensuring that every dollar invested works most efficiently for your business.
A plan for each target
We define digital marketing strategies aligned with the needs and objectives of your company, ensuring a strategic and measurable approach to achieve better results.
Increase brand recognition with SEO strategies and valuable content.
Strengthen your positioning with a coherent communication aligned with your audience.
Build trust through authentic content and a strong online presence.
Encourage repeat purchases with well-structured loyalty strategies.
Optimize the customer experience to incentivize organic recommendations.
Expand your digital reach with a strategic combination of SEO, PPC and social media.
Maximize your market share with targeted and optimized advertising campaigns.
A strategic investment for your company's success
Each business is unique, with its own challenges and opportunities. That's why we start each project with a discovery phase in which we analyze your industry, organizational culture and short- and long-term goals.
This approach allows us to not only design strategies aligned with your business, but also to identify opportunities that others might overlook. The result is a tailor-made digital marketing plan designed to maximize your impact and profitability.
Why is digital optimization important? Look at the statistics.
Why choose us?
Integral vision
Beyond tools and platforms, we analyze the digital ecosystem as a whole.
Strategy first, execution second
Before investing, we define the path that really makes sense for your business.
Real support
You have access to a trusted advisor to guide you in making strategic decisions.
Personalized approach
Each strategy is tailored to your company's specific objectives and resources.
Customized strategic consulting
It is developed through 1-on-1 or group meetings with the decision team to analyze, define and adjust the digital strategy.
Structured action plan
A strategic framework that evolves according to the analysis and needs of your business.
Pre and post consulting digital audit
Detailed evaluation to diagnose opportunities and measure progress.
Dashboard with key metrics
Clear vision of the impact of digital decisions.
Ongoing consulting
Scheduled consultations and email support to resolve doubts and optimize the strategic plan.
Efficient use of resources
Avoid scattered decisions and focus your investment on what really adds value.
Supporting documentation
Presentations, analyses and materials designed to facilitate decision making.
FileVault (USA)
SEO to increase impressions from June 2024.
Organic positioning strategy. Website redesign. Conversion rate optimization (+25%). Content marketing. Sales funnel restructuring. CRM implementation.
Zoocopet (ARG)
E-commerce optimization and organic traffic generation.
Digital e-commerce strategy and implementation of a management system. Optimization of e-commerce in Cloud Store.
T3 Network Services (USA)
https://t3networkservices.com/
Development of online presence and local SEO.
Organic positioning strategy. Website redesign. ActiveCampaign integration and automation. Calendly and Microsoft Teams integration for lead management. Local SEO.
Frequently Asked Questions
What does a Digital Marketing Consultant do?
Analyzes, structures and optimizes a company's digital strategy so that its decisions are more effective and aligned with its objectives. It does not execute campaigns, but provides a clear plan to make the most of digital resources.
Why hire this consultancy instead of an agency?
An agency executes tactics; this consultancy defines which actions really make sense before investing. In addition, it offers an integral vision of the business and a strategic accompaniment that agencies do not usually provide.
How long does the consulting process take?
The timing varies by company, but in a short period of time you will have clarity to make better digital decisions.
What are the main benefits?
Define a digital strategy aligned with your business.
Avoid unnecessary investments in isolated tactics.
Have a strategic advisor to guide your decisions.
Obtain clear metrics to evaluate the impact of your actions.
What happens after the consultancy?
Upon completion, you will have a structured plan, clear metrics and tools to continue implementing your digital strategy with confidence.