Fractional CDO Blog
Blog
AI is the new gateway to the news
30/07/2026
AI Already Determines What News Latin America Sees, According to Comscore: An Analysis of Visibility, Misinformation, and the End of the Click as a Metric.
AI that works doesn't cross the border
25/06/2026
Google puts U.S. Hispanics at the front of the AI line and leaves Latin America with no set date. The "Hispanic advantage" is market segmentation, not a cultural privilege.
Your company doesn't have an AI problem. It has a promise problem.
17/06/2026
Most AI projects don't fail because of the technology. They fail because no one asked what the organization could actually handle.
We're adopting more AI than the rest of the world. Why isn't it noticeable?
16/06/2026
Adoption data show who “uses” AI. They don’t reveal who has turned it into a competitive advantage. That gap is the key issue for 2026.
Human curation: the new digital luxury
14/06/2026
Between 2023 and 2025, Latin America shifted toward human curation in response to AI saturation: why editorial judgment is the new B2B differentiator.
GEO and “Atomic Answers”: what B2B companies must do to appear in AI answers.
04/03/2026
Boost your B2B visibility with GEO and “Atomic Answers” strategies to gain presence in AI-generated responses.
Digital Marketing Audit in 2026: A Practical Guide for Businesses
20/02/2026
The Digital Marketing Audit is a key piece for any company that wants concrete results, control of its data and less intuitive decisions.
Digital Marketing and B2B Lead Generation: practical strategies that are working today.
20/02/2026
In 2026, generating B2B leads is a big challenge despite investments. Discover practical strategies that work for your team today.
AI training and adoption in B2B companies: a practical guide for SMEs
19/02/2026
Many B2B companies already use AI, but very few achieve real results. Discover a practical guide to train and adopt AI in SMEs in Latam, designed to scale beyond pilots.
Evaluating AI tools for B2B companies in 2026: how to decide what really adds value
19/02/2026
Choosing AI tools for your B2B company is no longer just a fad: here you will discover how to evaluate which solutions really deliver value and not just promise results.