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Sergio Silva

Emerging technologies analyst. With more than 20 years of experience, helping companies understand the real impact of digital transformation, AI and automation. Specialist in the application of complex technology trends in practical and possible strategies, prioritizing gradual adoption with predictable results, over adventurous or dangerous traumatic changes.

GEO and “Atomic Answers”: what B2B companies must do to appear in AI answers.

04/03/2026

Boost your B2B visibility with GEO and “Atomic Answers” strategies to gain presence in AI-generated responses.

Categories Strategy

Digital Marketing Audit in 2026: A Practical Guide for Businesses

22/02/202620/02/2026

The Digital Marketing Audit is a key piece for any company that wants concrete results, control of its data and less intuitive decisions.

Categories Strategy

Digital Marketing and B2B Lead Generation: practical strategies that are working today.

22/02/202620/02/2026

In 2026, generating B2B leads is a big challenge despite investments. Discover practical strategies that work for your team today.

Categories Strategy

AI training and adoption in B2B companies: a practical guide for SMEs

22/02/202619/02/2026

Many B2B companies already use AI, but very few achieve real results. Discover a practical guide to train and adopt AI in SMEs in Latam, designed to scale beyond pilots.

Categories Artificial Intelligence, Strategy

Evaluating AI tools for B2B companies in 2026: how to decide what really adds value

22/02/202619/02/2026

Choosing AI tools for your B2B company is no longer just a fad: here you will discover how to evaluate which solutions really deliver value and not just promise results.

Categories Strategy, Artificial Intelligence

Task automation with AI in 2026: how B2Bs are changing the way they work

22/02/202618/02/2026

Task automation with AI is enabling B2B companies to work faster and more efficiently, freeing up time for the really strategic.

Categories Artificial Intelligence

Implementing AI in processes: 2026 guide for B2B SMEs

22/02/202618/02/2026

While many companies are already using AI, many B2B SMEs are still in the testing phase. This guide helps you implement it in your processes and start seeing real results.

Categories Artificial Intelligence

AI for Business in 2026: how B2B companies can move from trial to real impact.

22/02/202617/02/2026

Many companies already try AI, but few achieve real results; this guide shows you how B2B companies can use it to make a concrete impact on their business.

Categories Artificial Intelligence

Digital Transformation Training for SMEs in 2026: Critical and Practical Guidance

22/02/202611/02/2026

Digital transformation requires more than tools: many SMEs invest in technology, but without real training their team does not achieve concrete results or competitive advantage.

Categories Strategy

CRM/ERP implementation for SMBs in 2026: real risks, benefits and practical roadmap

22/02/202607/02/2026

More than 70% of ERP initiatives fail to meet their objectives, so implementing a CRM/ERP in an SME is a strategic decision, not just a technical purchase.

Categories Strategy
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